Avatarbook - Facebook Meets Online Gaming.

For those of you who don't know, the Sims Online ispicture, and whether or not you are logged on to the
undergoing a revolution. Having been left standing forgame. This is a useful way for players to find out
the last few years with little to no input, EA are atwho is online without having to log in themselves.
last re-shaping the game, and the world of multiplayerYou can also invite other users of Facebook who are
gaming as we know it. Sound like hyperbole?not already Sims Online players to download the
Perhaps, perhaps not; check out their latest additionapplication and see your Avatar profile -- a move
to the online gaming experience: AvatarBook.that EA hopes will attract more people to the game.
Facebook made fleshFor the time being, then, the bulk of information that
So what is Avatarbook? Well, the clue is in the name.can be shared is Avatar-related. Their skills, properties
What is one of the largest social networkingand friends can all be viewed, and their Wall. The
websites on the planet at the moment? That's rightidentity of the real-life person behind the Avatar is
-- Facebook. With over 58 million users, Facebook iskept private, at least for now.
the primary reason that many of us log on in thePrivacy
morning. But, as we all know, it has its limitations. AsPrivacy is a major issue as far as EA are concerned,
do online games.so at the moment Avatarbook is fairly limited in how
One problem with online games is that they can bemuch information can be shared. In the Sims game
too divorced from reality -- you have your onlineyou can add people to your friends list, which will
friends, and your real-world friends, and the twoprovide them with a link to your Facebook profile
remain firmly divided. Ditto Facebook -- yourrather than making a direct link, though that is set to
user-circle is limited by who you already know, andchange as the application grows. Also, nobody in EA
it's hard to get to know people outside of that circleLand (the Sims Online world where the application will
on a one-to-one basis without sharing all your privatebe available) will have access to your real name - you
data or being introduced by a friend of a friend.will be searchable only by your Avatar's name. EA
All that is set to change, with a new application thathave stated that they intend to allow players to
could change our networking community forever.lower their privacy settings so that more information
When Linden Labs made Linden Dollars (the currencycan be shared, but at the moment they're playing it
of the hugely popular game Second Life)safe.
exchangeable for real-world currency, they openedThe Future
up the world of online gaming by bringing it into theThis application obviously shows great potential, and
real world. Now EA want to do the same thing, byit is something that EA are going to continue to
allowing users of the Sims Online to link their Avatars'develop as they gain feedback from users. The Sims
accounts to their Facebook profiles.Online game is going through a revolution at the
Sharing Informationmoment, with their free trial set to become
Avatarbook has two faces -- the in-game versionpermanent free play in the very near future (with
and the Facebook version. In-game you can use itlimited gameplay for non-payers, much like in Second
much like Facebook, in that you can find otherLife). For years now Second Life has been leading
Avatars and view their limited profiles. For friends thethe pack in terms of innovation and social
full profiles are visible, with walls for people to writeinteractivity, but if EA keeps this up then we could
on and updatable status. Your profile will also show ifbe looking at a new contender for the crown. After
your lot is open or not, and the application an beall, they did come up with the two most popular
used to quickly make your way around EA Land asgames of all time (Sims and Sims 2), so some would
you jump from friend to friend.say that this is less of a surprise than a belated
In Facebook, the application shows your Avatar'shomecoming. Certainly one to watch, at any rate.
details (unless you have chosen a private setting) and